The energy around the Pro Program grew even bigger than we ever imagined and ultimately, the program grew much larger than we could sustain as a business. We took a step back to re-evaluate how best to ensure this program meets its intended purpose and goals.
As a result, we made the decision to end the Pro Program and introduce our new Sports Medicine Ambassador Program. This new program will help us create content that is tailored to specific categories of medical professionals and their patients. This includes Chiropractors, Physical or Occupational Assistants, Physical or Occupational Therapists, Podiatrists, Orthopedic Physicians or Nurse Practitioners, and Athletic Trainers.
We greatly appreciate all the support and want to thank each of our loyal members of the Brooks Pro Program. If you meet the qualifications for the new program, we encourage you to apply! You can also still get involved in all things Brooks via Facebook, Twitter, Instagram, and Snapchat and signing up to be the first to hear about new gear and special news. We also have the Brooks Run Club that is offering new incentives and rewards to loyal members!